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2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2OILWOMANOILMAN Magazine is an oil and gas trade journal published six times per year. Our engaging content covers the energy industry in North America. Each edition includes feature articles, Q&A interviews, energy scene highlights, emerging technology, and columns from our regular contributors.OILWOMAN Magazine is the energy sector voice for women and diverse backgrounds to celebrate and share their initiatives and achievements. Together, we strive to shape the future to be strong, diverse, and inclusive. OILWOMAN is published along with OILMAN Magazine on the flipside.OILMAN&2022 MEDIA KIT
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM3Mobile 60%DemographicsCirculationPrimary BusinessUnique Visitors Page Views Device UsageSocial Media Visitor FunnelJob Title Age / GenderRefining & Processing19%Pipeline & Transportation14% Service & Supplier32%Engineering, Skilled Workforce50%Executives, Presidents, VP25%55-64 14%45-54 15%35-44 18%25-34 27%18-24 16%65+ 10%Other4%Field Personnel, Foreman10%Consultants, Principles11%Exploration & Production35%Countries States Cities1 United States2 Mexico3 Brazil4 United Kingdom5 Canada6 India7 Malaysia8 Japan9 Nigeria10 Australia11 China12 UAE1 Texas2 California3 New York4 Florida5 Illinois6 Virginia7 Oklahoma8 Pennsylvania9 Colorado10 Ohio11 Louisiana12 Georgia1 Houston2 Dallas3 Chicago4 New York5 Austin 6 San Antonio7 Los Angeles8 Denver9 Atlanta10 Columbus11 Oklahoma City12 Washington DC12TOPFemale 42% Male 58%Facebook 32%Other 2%Email 2%Referral 11%Paid Search 3%Organic Search 26%Direct14%Social5%Display39%Twitter 5%LinkedIn 61%Desktop 32%Tablet 8% 40,000 per month25,000 per monthREADERSHIPIncludes digital print subscribers, qualified readers and event distribution for OILMAN & OILWOMAN Magazine combined: 40,000
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM42022 Editorial CalendarJANUARY / FEBRUARY 1. Oil & Gas 2022 Outlook2. Upstream M&A3. Midstream Technology1. Energy Neighbor: Canada2. Wearable Tech3. Kenya Energy MarketNo PublicationEditorial Deadline: December 10, 2021 Advertising Deadline: December 17, 2021Editorial Deadline: December 10, 2021 Advertising Deadline: December 17, 2021MARCH / APRIL1. ERP Software2. Offshore Technology3. Cybersecurity1. Carbon Capture & Storage2. Women Leaders in ESG3. Pipeline Roadmap1. Renewable Energy Industry2. EV Market3. Hydro PowerEditorial Deadline: February 11, 2022 Advertising Deadline: February 18, 2022Editorial Deadline: February 11, 2022 Advertising Deadline: February 18, 2022Editorial Deadline: February 11, 2022 Advertising Deadline: February 18, 2022MAY / JUNE1. LNG Market2. Downstream Technology3. Machine Learning1. Commodities Trading2. Bioenergy3. Refining Opportunities1. Biofuels2. Renewable Software3. Hydrogen EnergyEditorial Deadline: May 13, 2022 Advertising Deadline: May 20, 2022Editorial Deadline: April 8, 2022 Advertising Deadline: April 15, 2022Editorial Deadline: April 8, 2022 Advertising Deadline: April 15, 2022
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM5JULY / AUGUST1. Artificial Intelligence2. Midstream Transportation3. Pipeline Innovation1. Hydrogen Industry2. Robotics Innovations3. Offshore UKNo PublicationEditorial Deadline: June 10, 2022 Advertising Deadline: June 17, 2022Editorial Deadline: June 10, 2022 Advertising Deadline: June 17, 2022SEPTEMBER / OCTOBER1. Petrochemical Market2. Continuing Education3. Oilfield Software1. Rare Earth Elements2. Residential Wind Turbines3. Middle East Energy Market1. Solar Power2. Utility Energy Mix3. Battery StorageEditorial Deadline: August 12, 2022 Advertising Deadline: August 19, 2022Editorial Deadline: August 12, 2022 Advertising Deadline: August 19, 2022Editorial Deadline: August 12, 2022 Advertising Deadline: August 19, 2022NOVEMBER / DECEMBER1. Regulatory Agencies2. Shale Today3. Hydrogen Market1. Emerging O&G Markets2. Helium: Natural Gas Byproduct3. Renewable Energy Certificates (RECs)1. Offshore Wind2. Renewable Technology3. Geothermal EnergyEditorial Deadline: November 11, 2022 Advertising Deadline: November 18, 2022Editorial Deadline: October 14, 2022 Advertising Deadline: October 21, 2022Editorial Deadline: October 14, 2022 Advertising Deadline: October 21, 2022*Current calendar as of January 2022 – Version 02
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM6Ad Placement1/2 PageFull PageFull Spread1x2xFor pricing please inquire3x4x5x6xFile Format: PDF, JPG Printing: Web press, CMYK/Process colorsResolution: 300 dpi Paper: 80lb. gloss inside, 80lb. gloss coverIf available, two-page spreads are positioned within the first two pages of the magazine. Full page ads are placed facing editorial content, right hand read. Half-page ads are placed within editorial content, on either side of the page. The print and digital magazine ad rates are per insertion in OILMAN and OILWOMAN Magazine.** Premium Ad Space Inside Front Cover For pricing please inquire Inside Back Cover Back Cover*If available, two-page spreads are positioned within the first two pages of the magazine. Full page ads are placed facing editorial content, right hand read. Half-page ads are placed within editorial content, on either side of the page. Premium Ad Space Inside Front Cover $3,500 per issue Inside Back Cover $3,000 per issuePrint Ad Specs1/2 PAGE – 8” x 5” Bleed Size: None Gutter Allowance: NoneFULL PAGE – 8.5” X 11” Bleed Size: .125” on all sides Gutter Allowance: .25” on the inside FULL SPREAD – 17” X 11” Bleed Size: .125” on all sides Gutter Allowance: .25” on the inside Ad Sizes Print display advertising rates: total investment in U.S. dollars. All prices net.Magazine Ad Space1/2 PAGE 8” x 5”Oilman Magazine / July-August 2019 / OilmanMagazine.com46Oilman Magazine / July-August 2019 / OilmanMagazine.com46OILMAN COLUMNDigital Twin Technology Can Drive Greater Efficiency, Support New Business By Dr. Francois LaborieOil and gas industry experts are constantly searching for ways to produce energy more efciently. And they are seeking methods to improve health and safety in their environments. Digital twin technology, which creates digital replicas of physical resources, is here to help.The industry can apply digital twins to high-delity equipment. It also can employ digital twin technology at the asset or system level to address modeling, simulation and analytics. Initially, most of the value from digital twins will come in the form of optimizing production and maintenance routines. Longer term, digital twins will be part of a complete business model transformation that will change the relationships between suppliers and operators.How It WorksA digital twin solution fuses two or more data sets with a visualization of a physical asset. That asset could be a single pump, a network of connected components or even an entire oil rig. This makes industrial reality available virtually, even though the asset itself is physically located on the seabed or the tip of a are stack. A digital twin virtual model replicates reality through integrated engineering models that are continuously updated with real-time conditions. Combined with 3D technology, a digital twin provides a 360-degree view of every aspect of the real-world production asset. The OpportunitiesDigital twin technology can drive signicant new efciencies for industrial companies. Here are a few examples of how:• Now engineers can collaborate using the same 3D model or real-time data, even if they are located in different time zones. • Maintenance workers can test new routines on a digital twin before implementing them in reality. • Maintenance engineers can use oil and gas operator digital twins to perform diagnostic health management for predictive maintenance. That way, they can identify problems before the assembly line grinds to a halt. As a result, they can avoid millions of dollars in production losses.Digital twins also can support new business models. For example, exploration and production operators in the oil and gas industry can enter performance-based contracts with their suppliers by making relevant operational and contextual data available to their OEM partners via integrated digital twins.The ChallengesBut while digital twins have great potential, this technology has its challenges. And digital twin technology should be part of a larger digitalization process.It’s worth mentioning that a digital twin and its physical counterpart will never be exactly the same. Just as genomes of identical human twins sometimes differ, so do digital twins and the reality they represent. The difference could be in the quality of data that the digital twin relies on, the twin’s inability to integrate with other twins, or the simple fact that the laws of physics mean there will always exist some lag before the digital twin reects a change to the real asset.Also, a digital twin can complicate industrial digitalization efforts. Today, most companies in heavy-asset industries are grappling with how to organize and explore their data. Their digitalization efforts, including digital twins, often take the form of one-off solutions such as pilot projects, proof of concepts and case studies. Every new one-off solution adds a new data silo, further fragmenting the company’s data. This piecemeal approach makes it more difcult to execute a company-wide digitalization initiative that facilitates solutions that scale.When the term digital twin was coined in 2003, it referred to a digital representation of an individual component or a subsystem. Technological advances such as the emergence of the Internet of Things have since expanded that scope to include layered and interlinked twins. This expanded concept creates new challenges for industrial companies. To fully take advantage of the technology, companies need to organize and connect their digital twins to ensure the information they produce is channeled to stakeholders who can act on it. What’s NextSo where are we now with digital twin technology? And where are we going?More than 15 years after the dawn of the digital twin, the technology is not widely used. Just 5 percent of homogenous composite asset owner-operators created their own digital twins in 2018, according to Gartner. The consulting rm forecasts it will not exceed 33 percent by 2023. Gartner’s analysis contains another important point. Most companies will acquire rather than develop their digital twins. Over the next several years, it will become increasingly com-mon for manufacturers to throw in a digital twin when a company orders a physical asset. They also will provide regular maintenance and updates as part of these packages.If this analysis hits the mark, industrial companies have some important decisions to make about how and when they approach digital transformation. Those that lay the foundation for digital success now will be in a better position to take advantage of the wealth of data that is generated when more assets are connected to the internet. Francois manages Cognite’s overall marketing activities, including Product Marketing, and builds the Cognite partner network. Photo courtesy of wrightstudio – www.123RF.comFULL PAGE 8.5” x 11” FULL SPREAD 17” x 11” TIP: Keep text off the gutter allowanceVIDEO now available on digital print ads * The back cover ad is published in the digital print version. The limited run print edition is a dual title publication, OILMAN and OILWOMAN, and the back cover is published in the center of the magazine.** Print ads are published in OILMAN and OILWOMAN Magazine. Premium ads are published in the reserved space and are also published in the companion magazine as a regular ad insertion.
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM7TOP BANNERSKIN BANNERSKIN BANNERCONTENT BANNERSIDE BANNERSKY-SCRAPERBANNERTOP BANNERSKIN BANNERSKIN BANNERCONTENT BANNERSIDE BANNERSKY-SCRAPERBANNERFile Format: PDF, JPG Printing: Web press, CMYK/Process colorsResolution: 300 dpi Paper: 80lb. gloss inside, 80lb. gloss coverWebsite Ad SpecsTop BannerFloating BannerSide BannerSkyscraper BannerSkin BannerContent Banner1 MonthFor pricing please inquireInquire about impression and click rates. Banner ads rotate on OilmanMagazine.com and OilwomanMagazine.comFile Size: 200KB File Format: JPG, GIF, MP4, WMV Top Banner – 728 x 90 Shared space at the top of every page.Floating Banner – 520 x 320 Shared space on the home and select pages.Skyscraper Banner – 300 x 600 Shared space on the home and select pages.Homepage Ad Displays Article Ad DisplaysWebsite display advertising rates: total investment in U.S. dollars. All prices net.Website Ad SpaceTOP BANNERTOP BANNERTOP BANNERSIDE BANNERSIDE BANNERSIDE BANNERTOP BANNERSKY-SCRAPERBANNERFLOATING BANNERSkin Banner – 160 x 834 Share space on the right and left side on the homepage.Side Banner – 300 x 250 Shared space on the side bar on every page.Content Banner – 650 x 140 Shared space on the home and article pages.
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM8Content advertising rates: total investment in U.S. dollars. All prices net.Content MarketingGuest Article Magazine LayoutEXPERT AUTHORSUPPORTINGGRAPHICCREDENTIALS & CONTACT INFOPromoted OnlineGuest ArticleAn article in OILMAN and OILWOMAN Magazine is an outstanding way to increase brand awareness, establish thought leadership, develop engagement with buyers and drive traffic to your website. Guest articles effectively rank in search engines and are not removed by ad-blocker software.When you submit your guest article, it is published in the OILMAN or OILWOMAN Magazine edition of your choice, appears online, sent to our e-newsletter subscribers, distributed at trade shows and promoted on our LinkedIn page. Guest Article:For pricing please inquireGuest Article Guidelines All articles are featured on a single page and subject to editing and approval. Direct company references are limited to the contact statement in the author bio. Direct references to your products/services and quotes from company representatives are prohibited. Contact us for article direction, we are happy to help.Word Count: 1,000 – 1,500Supporting Graphics: Photos, Illustrations, Graphs (1-3 images)Include: Article title, author and bio with contact information
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM9Digital advertising rates: total investment in U.S. dollars. All prices net.E-BlastAnnounce your new product, unique service, company news or event to our audience instantly with a custom e-blast. Send us your HTML message and we’ll email it to our list of qualified contacts. Only two e-blasts are sent per month.For pricing please inquireE-Blast Requirements: Please ensure the HTML is error-free and W3C HTML compliant. We encourage you to avoid scripting and use image alt tags. Host images on your server and use fully qualified URLs for image SRC reference (e.g. src=”http://www.example.com/images/photo.jpg). Provide preview/test email addresses.If you need our team to adjust HTML files not working properly, host images, or design your e-blast, there is an additional charge for these services.YOUR LOGOE-Newsletter Our e-newsletter banner advertising is a perfect solution to complement your website and print advertising campaign. Our opt-in newsletter is published biweekly for OILMAN and monthly for OILWOMAN. The e-newsletter is sent directly to the inbox of oil and gas professionals in our regional audience and around the world.Banner | Blog ArticleFor pricing please inquireE-Newsletter Requirements: Please send a 650 x 140 banner in GIF or JPG format, along with a source link and alt tag. Digital Advertising YOUR BANNERBANNERYOUR BANNERBANNERYOUR BANNERYOUR BANNERNew Publication e-Alert Every two months a new publication alert is sent to thousands of qualified oil and gas readers. Our publication alert promotes the magazine’s industry-focused content and is well received by professionals eager to read the latest topics and trends shaping the industry. Promote your company’s product and service with a banner ad in our next publication alert. Banners are limited to two per alert. Reserve your banner position today.Top Banner | Bottom Banner For pricing please inquireSubscribers: Opt-in to 14,500 oil and gas professionalsAverage Click to Open: 14% Average Clicks: 3%E-Newsletter Stats
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM10Magazine Get your brand in front of OILMAN readers by sponsoring our engaging platform with your company logo and tagline. With 6 editions per year, your brand will be noticed first with a logo/tagline at the top of each issue. One sponsor per issue.$2,000 Per Issue WebsiteGo a step further, sponsor OILMAN with a page peel. Your brand logo and image are revealed in a page peel splash on each page. The image URL follows your website or landing page of choice. Two images are available in the page peel, a small logo in the default peel and a large image/logo after the peel. One sponsor per month.$1,000 Per MonthSponsorships
2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM2022 Media Kit • (800) 562-2340 ext. 1 • advertising@oilmanmagazine.com OILMANMAGAZINE.COM • OILWOMANMAGAZINE.COM11Publication & Editorial StandardsAd Placement: If available, two-page spreads are positioned within the first two pages of the magazine. Full page ads are placed facing editorial content, right hand read. Half page ads are placed within editorial content, on either side of the page.Payment: Upon insertion order signing, an invoice is emailed detailing the contract price, payment terms, and due upon receipt. The invoice includes a link for credit card payment. A payment schedule is available for long-term contracts, subject to publisher approval. Payments outstanding of more than 60 days will be sent to a third-party collection agency.Agency Discounts: Our rates are competitive, therefore we do not offer agency discounts. All prices listed are net rates.Magazine Trim Size: 8.5” x 11”Paper Stock: 80lb. gloss inside, 80lb. gloss coverPrinting Process: Web press, CMYK/process colors. Spot colors will be converted to process color.File Formats: High resolution PDF or JPG.Subscriptions: Subscriptions to OILMAN are available at OilmanMagazine.com/subscribe and OILWOMAN OilwomanMagazine.com/subscribe.Approval: All artwork and information is subject to publisher approval.Guest Articles: All articles are featured on a single page and subject to editing and approval. Direct company references are limited to the contact statement in the author bio. Direct references to your products/services and quotes from company representatives are prohibited. Contact us for article direction, we are happy to help.• Word Count: 1,000 – 1,500• Supporting Graphics: Photos, Illustrations, Graphs (1-3 images)• Include: Article title, author and bio with contact informationQuestions? Call or email us anytime. We look forward to helping your business succeed.Companies Receiving Our MagazineExploration & ProductionAera EnergyAntero ResourcesApache CorporationBerry Petroleum CompanyBHPBlacksands PacificBPCabot Oil & GasCalifornia Resources CorpCanadian Natural ResourcesChesapeake EnergyChevron CorporationCimarex EnergyConcho ResourcesConocoPhillipsContinental ResourcesDenbury ResourcesDevon EnergyEOG ResourcesEQTEquinorExxonMobilGreka EnergyHess CorporationHKN, Inc.Koch IndustriesLaredo PetroleumLLOG ExplorationMarathon OilMurphy OilOasis PetroleumOccidental PetroleumOvintivPennEnergy ResourcesPetrobras AmericaPioneer Natural ResourcesRange ResourcesSandRidge EnergyShell Oil CompanySM EnergySouthwestern EnergySuncor EnergyVaalco EnergyWhiting Petroleum CorpWPX EnergyRefining & MarketingCitgoHolly FrontierLyondellBasellMarathon PetroleumPBF EnergyPhillips 66SunocoValeroWestern RefiningOilfield & Drilling ServicesBaker HughesCGGDiamond OffshoreH&PHalliburtonNaborsNoble CorpOil StatesSeadrillSchlumbergerTransoceanWeatherfordEquipment, Engineering & ConstructionAker SolutionsCameronDrill QuipFluorJacobsNational Oilwell VarcoOceaneeringSaipemSubsea 7TechnipFMCTenarisMidstream & InfrastructureEnbridgeEnergy TransferEnterprise Products PartnersKinder MorganMagellan Midstream PartnersMPLXOneokPlains All American PipelineThe Williams Companies