Return to flip book view

Oilman 2018 Media Kit Version 00

Page 1

2018 MEDIA KIT

Page 2

2018 Editorial Calendar JANUARY FEBRUARY MARCH APRIL MAY JUNE Features Industry Outlook 2018 Mineral Lease Regulations Drilling Technology Features Subsea Technology Midstream Infrastructure Oil and Gas Tech Future A Look at IoT Blockchain Wearable Technology Features State Energy Agency Regulations Acquisition Divestiture Strategies Fracturing Technology Special Report Louisiana Oil Gas Industry Overview Directory Oil Gas Museums Special Report Oklahoma Oil Gas Convention Event Distribution NAPE Summit Permian Basin Congress 2018 New Artificial Lift Designs Production Optimization Technologies Event Distribution Offshore Technology Conference OTC South Texas Oil Gas Convention Texas Alliance Expo Machine Learning in Oil Gas Oklahoma Oil Gas Technology Forum Event Distribution Oklahoma City Oil Gas Show Clean Waterways Editorial Deadline December 4 Advertising Deadline December 18 Editorial Deadline February 6 Advertising Deadline February 20 Editorial Deadline April 9 Advertising Deadline April 23 JULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER Features Creating a Fullstream Company Inside BHGE Water and Land Management US LNG on the Rise Features Natural Disaster Preparation Onshore Offshore Permian Basin Exploration Production Oil Gas Software Features Training Continuing Education Programs HS E Best Practices Federal Energy Agencies Overview Directory Graduate Programs Special Report Texas Oil Gas Industry Overview Directory Oil Gas State Associations Event Distribution NAPE Summer Event Distribution Turbomachinery Pump Symposia Oklahoma Oil and Gas Expo Permian Basin International Oil Show IoT in Oil and Gas OilComm Conference Expo Breakbulk Event Distribution Oil Gas Supply Chain Procurement Clean Gulf Editorial Deadline June 4 Advertising Deadline June 18 Editorial Deadline August 6 Advertising Deadline August 20 Editorial Deadline October 8 Advertising Deadline October 22 Current calendar as of October 2017 Version 00 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com WWW OILMANMAGAZINE COM 2

Page 3

Oilman Magazine Oilman Magazine is a bimonthly publication that is led by quality relevant and timely oil and gas content with an emphasis on Louisiana Texas Oklahoma and shale markets around the country Each edition includes informative feature articles interviews with industry leaders energy scene highlights guest articles innovative products new technology and columns from our regular contributors OILMAN subscribers anticipate each issue and rely on us to deliver trends data and policy affecting the oil and gas market The magazine is available by subscription request and is distributed to select trade shows Demographics WHO READS OILMAN Job Title Primary Business Age 48 Engineers Skilled Workforce 29 Consultants Principals 19 Executives Presidents VPs 4 Other 36 Drilling Equipment 24 Refinery Petrochemical 22 Engineering Manufacturing 17 Environmental Safety 16 Transportation Logistics 14 Supply Company 4 Insurance Financial Services 34 25 34 36 35 44 17 45 54 8 55 64 Subscriber Distribution 40 Texas 20 Oklahoma 15 Louisiana 10 California 10 Kansas 5 Other States Circulation Readership 15 000 Includes digital print subscribers event marketing distribution and pass along readership Online Social Media OilmanMagazine com Facebook Twitter Unique visitors 15 000 month Page views 30 000 month Desktop 69 Mobile 27 Tablet 4 Page likes 19 000 Posts per month 40 Actions per post likes shares comments clicks 50 Reach per post 1 000 Total social reach per month 40 000 Followers 4 000 Tweets per month 60 Impressions per month 15 000 Mentions per month 30 Profile visits per month 700 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com 3 WWW OILMANMAGAZINE COM

Page 4

Magazine Ad Space Print display advertising rates per insertion in U S dollars All prices net Page Page Full Page Full Spread 1x 500 800 1 400 2 250 2x 480 765 1 320 2 070 3x 460 730 1 240 1 890 4x 440 695 1 160 1 710 5x 420 660 1 080 1 530 6x 400 625 1 000 1 350 Ad Placement If available two page spreads are placed within the first 4 spreads of the magazine Full page ads are placed facing editorial content right hand read Quarter and half page ads are placed within editorial content on either side of the page Premium Ad Space Back Cover 2 450 per issue Inside Front Cover 1 975 per issue Inside Back Cover 1 650 per issue 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com WWW OILMANMAGAZINE COM 4

Page 5

Ad Sizes 1 4 PAGE 2 x 10 vertical 8 x 2 5 horizontal 1 2 PAGE 8 x 5 FULL PAGE QUARTER PG VERTICAL Live Area 2 x 10 Bleed Size None 8 5 x 11 125 bleed on all sides 25 gutter allowance Allowance None 17 x 11 125 bleed on all sides FULL SPREAD 5 total gutter allowance HALF PAGE Live Area 8 x 5 Bleed Size None QUARTER PG HORIZONTAL Live Area 8 x 2 5 Bleed Size None FULL PAGE Live Area 8 5 x 11 Bleed Size 125 on all sides FULL SPREAD Live Area 17 x 11 Bleed Size 125 on all sides allowance Print Ad Specs File Format PDF JPG Printing Web press CMYK Process colors Resolution 300 dpi Paper 80lb gloss inside 80lb gloss cover 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com 5 WWW OILMANMAGAZINE COM

Page 6

Website Ad Space Website display advertising rates total investment in U S dollars All prices net Top Banner Skin Banner Content Banner Side Banner 2 Months 1 100 800 500 300 4 Months 1 535 1 280 800 540 6 Months 2 300 1 920 1 100 860 8 Months 3 070 2 560 1 500 1 280 10 Months 3 840 3 200 1 900 1 500 12 Months 4 600 3 840 2 300 1 820 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com WWW OILMANMAGAZINE COM 6

Page 7

Website Ad Specs File Size 200KB File Format JPG GIF MP4 WMV TOP BANNER 728 x 90 Shared space at 300 x 250 Shared space on the top of every page load SIDE BANNER the side bar on every page on the site load on the site 650 x 140 Shared space on CONTENT BANNER SKIN BANNER the homepage and random on the right and left side of every page load on the site placement in every article Homepage Ad Displays 170 x 700 Exclusive space Article Ad Displays TOP BANNER 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com 7 WWW OILMANMAGAZINE COM MID SIDE BANNERS DISPLAYED THROUGHOUT SITE

Page 8

Guest Bylined Articles An article in OILMAN is a fantastic way to increase brand awareness establish thought leadership create engagement with customers and drive traffic to your website Guest articles rank well in search engines and best of all they re not blocked by ad blocker software They also provide more messaging space than traditional online advertising When you submit your guest article it s published in the OILMAN edition of your choice appears online at OilmanMagazine com distributed at trade shows and to our newsletter subscribers promoted on our Facebook page and sent to our Twitter feed At your request we ll also send you 5 copies to pass along to colleagues friends and family and a PDF version for email and web viewing Need us to write your guest article We d be happy to Simply inquire for rates Ask your account executive for guest article marketing rates today Guest Bylined Article Guidelines All articles are featured on one page and subject to editing and approval Direct company references are limited to the closing contact statement at the end of the article Direct references to your products services and quotes from company representatives are prohibited Contact us for article prep and direction we are happy to help Word Count 600 1 000 depending on supporting graphics Supporting Graphics Photos Illustrations Graphs 1 3 images Include Article title author and closing statement with contact information 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com WWW OILMANMAGAZINE COM 8

Page 9

Guest Article Magazine Layout Promoted Online at OilmanMagazine com Promoted in Social Media 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com 9 WWW OILMANMAGAZINE COM

Page 10

Newsletter Newsletter advertising rates total investment in U S dollars All prices net Banner E Blast 1x 195 555 3x 525 850 6x 970 1 055 12x 1 995 Announce your new product unique service company news or event to OILMAN s audience instantly with a custom e blast Send us your HTML advertising message and we ll email it to our total opt in email subscribers Only two e blast are sent per month Our newsletter banner advertising is a perfect solution to complement your website and print ad campaign We publish two newsletters per month E Blast Requirements Banner Requirements Please ensure the HTML is error free and W3C HTML compliant We encourage you to avoid scripting and use image alt tags Host images on your server and use fully qualified URLs for image SRC reference e g src http www example com images photo jpg Provide preview test email addresses Please send a 300 x 250 banner in GIF or JPG format Along with a source link and alt tag Newsletter E Blast If you need us to adjust HTML files that are not working properly host images or design and program your e blast please be aware that there is an additional 100 hour for these services Email Stats Subscribers 2 000 opt in oil and gas professionals Average Opens 19 Average Clicks 3 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com WWW OILMANMAGAZINE COM 10

Page 11

Publication Editorial Standards Ad Placement If available two page spreads are placed within the first 4 spreads of the magazine Full page ads are placed facing editorial content right hand read Quarter and half page ads are placed within editorial content on either side of the page Agency Discounts Our rates are seriously competitive therefore we do not offer agency discounts All prices listed are net rates Magazine Trim Size 8 5 x 11 Paper Stock 80lb gloss inside 80lb gloss cover Printing Process Web press CMYK process colors Spot colors will be converted to process color File Formats High resolution PDF or JPG Subscriptions Subscriptions to OILMAN Magazine are available at OilmanMagazine com subscribe Distribution U S Post Office Approval All artwork and information is subject to publisher approval Guest Bylined Articles All articles are featured on one page and subject to editing and approval Direct company references are limited to the closing contact statement at the end of the article Direct references to your products services and quotes from company representatives are prohibited Contact us for article prep and direction we are happy to help Word Count 600 1 000 depending on supporting graphic size Supporting Graphics Photos Illustrations Graphs 1 3 images Include Article title author and closing statement including contact info QUESTIONS Call or email us anytime We look forward to helping your business succeed 2018 Media Kit 800 562 2340 ext 1 advertising oilmanmagazine com 11 WWW OILMANMAGAZINE COM